When to trust data visualisation (and when not to)

If you ask whether people prefer to see images rather than text to process an information, I’m pretty sure the answer would be a resounding yes. Why?

Because humans are visual creatures.

Research from 3M corporation has found that we process images 60,000 times faster than text. This might explain why we find visual data is more appealing and attractive:

simply because we can understand it quicker.


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This might also explain the increasing number of data journalism we see everywhere we go, whether it’s on TV, social media, and even newspapers. The emergence of data journalism certainly, has not been ignored by journalists or even amateur bloggers.

A staggering number of people and businesses are racing and competing against each other to make the best and most creative infographics that are appealing to the audience.

However, often, at the expense of credibility and accuracy.

As discussed in the previous blog post, there are some problems associated with infographics and data journalism. Fisher’s ‘map of the world’s most and least racially tolerant countries‘ can perhaps serve as a perfect example of how data journalism are often flawed and misleading, yet, it is blindly accepted and believed by millions of people in a heartbeat.

The fact that colours and designs have more impact on people’s perception of messages, rather than the actual credibility of the data source, says a lot about the issue of interpreting infographics.


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So how can this issue be solved?

First of all, it is important for anyone that create infographics or data visualisation to disclose where the sources associated with their data and graphic are coming from, and more importantly, how their data/work should or should not be treated as scientific fact.

And secondly, by raising public awareness about the issue of accuracy in data visualisation, to prevent the spread of fake news or misinformation.

But how do people identify inaccurate/faulty data?

John Burns Murdoch came up with this list you have to check before believing in any data visualisation. It is not anything revolutionary, it is just the kind of thing that people can do mentally and automatically in their mind when seeing a data. If the data failed to check all the lists provided, then it is probably best to not trust the data.


Confirmation bias in data-journalism

Data journalism can simply be explained as the use of data as a tool to tell or explain a news story. It can be in a form of infographics, statistics, charts, graphs, etc.

So who are these data journalists and how to be one?


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The good news is that you don’t necessarily need to be part of a large corporate media, a developer or even a coder to be a data journalist. Although of course, working under large corporations like The Times has its own benefits in terms of having more budget and resources and having people with actual reporting experience and skill.

Even so, technically, anyone can be a data journalist. All you need is a web access and you’re settled.


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With websites like OECD Statistics, World Health Organization and UNData giving free public access to everyone, anyone can do it.

Now although everyone can do it, it is important to note that not everyone can do it well.

However, its major advantage could also be its major disadvantage. The fact that anyone can be a data-journalist could also pose as a potential threat for the society.

It is important to highlight that there is a false sense of impartiality with data journalism.  For example, have you ever purposely put in a lot of those complicated statistical, numerical data in your presentation just to make it looks more professional and credible? I know I have.

Now I’m not saying it’s wrong, we do it because many people (I’m guilty for this too) will actually fall for that trick.

They might assume that by reading all these numbers and seeing all these graphs, it must be true. Yes, the information presented might be true, but it doesn’t necessarily mean it’s not biased. As mentioned by Sarah Cohen from The New York Times, just because it’s data doesn’t mean it’s not subjective.

Like any other types of journalism, there is always a possibility of author’s bias. So instead of critically analysing the facts, consider their good and bad aspects, conclude it based on their pros and cons, and present it in a way that is unbiased, many authors engage in a confirmation bias. This happens where authors tend to search, interpret and collect the data in a way that confirms their prior beliefs.


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In short, it exists when the author wants what they believe to be true, which might lead to tainted or misleading results.

An example can be seen from one of Buzzfeed article, where they claimed that Democrats watch more porn than Republicans.

Guess where the source was from? Yup, PornHub.

So although it is a data-backed journalism, it is still an opinion journalism. So as we wade into the ocean of data journalism nowadays, let’s not forget that it is also important to be aware of what we can and cannot trust.

Network Effect: When too much is not always a good thing

Have you ever send your mates a refer-a-friend link just to get that $5 voucher?


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That serves as a good example of how the network can affect us in a good way. Wait.. what do you mean?

To put it briefly, networks enable users, businesses and organisations to come together, form relationships through online interactions which will eventually benefit each other. In most cases, when more people use it, the product/service provided becomes more valuable to its users.

So why does this matter?

Not only network effects benefit the society in terms of information dissemination, it also helps user like me to be able to voice my opinions better, feel empowered, but most importantly.. get that extra $5 voucher (who doesn’t like free stuff??)

Being an avid online shopper, I realize this concept from early on, when I started using eBay, to be exact. eBay allows users to participate in auctions, and because of network effects, these auctions are becoming more competitive than ever.


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When auctions become more competitive, the prices of the items will increase, which will benefit the sellers. Seeing this, more people will be attracted to sell their items on eBay, as auctions allow sellers to drive up their prices. However, as more sellers join the platform, prices will be pushed down again as supply increases, and more people will join eBay again as it offers a wider range of options.

Basically, as more and more people join the platform, more people will find the site to be more useful.

However, of course, it’s not all roses and rainbows. There are some real drawbacks with network effects once it reaches beyond the critical mass point.

In the case of eBay, as more sellers join the platform, selling different things, the number of frauds happening also increases. The platform is not as safe as it used to be, there are more fraudulent actions, more people selling counterfeit items and more people deliberately give misleading descriptions of the items they sell.


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Not only there are safety issues regarding the network effects in an online marketplace, juggling too many users often lead to poor customer support.

This is the result of a congested network, in which each additional user decreases the value of other users.

So perhaps, for businesses, network effects does not always mean a good thing, so instead of focusing solely on the “growth” of the network, it is just as important to focus on the “safety” and “engagement”.

Digital anonymity: The good, the bad and the ugly

The rise of digital media has drastically transformed the way news are delivered, as well as the way audience responds and receives the news. It allows more ‘on-demand’, immediate news and encourages a more responsive marketplace.

Now that digital media allows a two-way communication with its audience, the audience has gained more power than they ever had with traditional media.

In other words, nowadays, the ball is truly in the court of the audience.

However, as it is a virtual space, there will always be the issue of anonymity.

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Now anonymity does not always mean a bad thing, in fact, it can be a good thing for some people, including me. For me personally, I feel that I’m more comfortable publishing my works (writing & photography) anonymously, mainly because I don’t feel like handling all the criticisms and judginess I might receive from the people around me.

The executive director of the Tor Project, Andrew Lewman said, “The ability to be anonymous is increasingly important because it gives people control, it lets them be creative, it lets them figure out their identity and explore what they want to do, or to research topics that aren’t necessarily ‘them’ and may not want to be tied to their real name for perpetuity.”


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Another example can be drawn from the famous social news forum, Reddit, where in one of its subreddit, AskReddit, a lot of people uses their ‘throwaway’ account to share some of their very personal experience and give out their advice to help others. Now such things won’t happen if people were forced to use their real identity, as they might feel reluctant to share their experiences that are too personal.

However, there are always two sides in every coin..

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The ability to hide under a cloak of anonymity allows many people to abuse the digital platform. The things we were too afraid to do in real-life might feel just fine if we were to do it on the internet, anonymously.

It’s like the audience are concealed by this mask of anonymity, they feel the sense of invincibility and indestructibility, simply because no one can confront or accuse them in real-life. The combination of these senses urged people into ‘breaking rules’ — which in some cases can lead to cyberbullying.

To put it briefly, anonymity would be harmless if people simply wanted to share their ideas, artworks or creations without being known to the public. But that’s not always the case in the age of digital media.


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It can get really ugly when anonymity is abused for cyberbullying, which in worst case scenario, might even be responsible for other people’s depression and suicide.

The case of Ask.fm suicide clearly explained how anonymity can actually be responsible for someone’s death.

The future of newspapers in digital platforms

The rise of digital platforms has undoubtedly helped giving businesses the opportunity to reach a wider audience, engage more with its consumers, and be more cost-effective in terms of physical resources.

However, it is worth mentioning that digital platform can only be a tremendous help to businesses if it is used correctly.


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Traditional newspapers might find ways to adapt to this ever-changing online and mobile media trends, one way is by leveraging into digital platforms. However, many newspapers tend to ‘shovelware‘ — in which they simply copy the news that they published in the newspaper and posted it on its digital platform.

It does not work that way.


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It should be noted that people use different platforms for different purposes. For example, I personally use mobile phones to access quick, short and live updates. On tablets, I tend to read longforms, feature stories, watch videos. And in desktop, I am more inclined to access complex data, infographics, and watch longer videos.

This approach requires newspapers and journalists to create contents tailored specifically for each medium and reader, as not all contents are good enough that it can move from one platform to the next. Some contents will not translate well for different device interfaces.

For example, newspapers might cover general news in their daily paper, post live update of breaking news on Twitter, encourage discussion of heated debate on its forum or even create a website solely for user-generated content comprises of members that discuss the current news. This way, the company will create a better engagement and cultivate a deeper relationship with its community.


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Although digital platform allows businesses to operate more conveniently and all, it is important to highlight the fact that the development of digital platform also enables the power to shift from organization to users.

As consumers are now able to share, like and comment the contents, they are becoming more powerful than ever. With the rise of digital platforms, consumers are now more willing to share and voice their opinions about a certain product, brand, or business, that can either help or hurt the brand.

Internet milestones: The first e-mail, virus and video

If you are 23 years old or older, you may have witnessed the dotcom bubble, the beginning of eBay, Amazon, Wikipedia, Facebook and Youtube, the first browser war, the y2k bug and the emergence of dating sites.


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However, far before the emergence of all that, there is a long list of Internet histories that can be considered the Internet milestones. I find this interesting, and it definitely made me feel like I’m so.. young.

We’ll discuss everything starting from the first email sent, the first virus formed, and the first video posted.

The first email

The first email has undoubtedly marked a historic point in the development of communication. The first email was sent by Ray Tomlinson, a computer engineer, to himself in 1971. It was sent from his computer to another computer right beside him in Massachusetts, using the Arpanet. Tomlinson was also the first to come up with “@” between the username and the host computer. It is simply because the @ is not part of the address and “seemed logical”.

The first virus


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The first virus, which is known as the Creeper, was also first found in 1971. Though it is a virus, it did not damage data or computer at all, as it is an experimental self-duplicating program aimed to simply test out the mobile application. The first malicious worm, however, was founded later in 1988, known as Morris. It was founded by a Cornell University student, and successfully cripples thousands of computer, costing up to $10,000,000 financial loss.

The first video

What surprises me most is that Youtube, the most well-known video sharing site is only 12 years old! The development of Youtube has definitely changed the whole game of digital media.

Interestingly, it all started when the founders, former employees of Paypal, find difficulties in finding the video of Janet Jackson wardrobe malfunction at 2004 Super Bowl online. They then have the idea of developing a video sharing site, that made these sort of things more accessible and available for everyone.

The first-ever video was posted by one of Youtube founder, Jawed Karim, in 2005, shortly after Youtube was born. The twenty-six-year-old uploaded the video named ‘Me at the zoo’, talking rather awkwardly about his interest in elephants’ “really really really long trunks”.


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So the list goes on and on as there’s always a first in everything. In this age of digital media, it is almost impossible to keep track of the first this and the first that, as the Internet keeps on evolving.

However, not everything will make it to the Internet milestones due to its significance. Now the question is, are you ready to witness the many firsts to come in the future?

The future of Journalism: is it really at stake?

It is no secret that the traditional newspaper industry is slowly dying, due to the development of digital news outlets such as The Wall Street Journal and The Daily Telegraph. With the decline of sales, loss of advertising revenue and profits suffering, the question that got everybody thinking is, how do we fund the future of journalism?

Though profit-making might not be the primary focus of journalism, the process of investigating, independent reporting, and collecting resources definitely cost tons of money and is vital in producing real journalism.

But how do we fund journalism once the giant profit-making channel (aka traditional newspaper) die?

Martin Moore, the founder of Media Standards Trust, believes that there are ways to fund journalism in the future: sponsors from digital market leaders like Google or annual subscription/charge for readers. Since digital giants like Google and Facebook are becoming the main source news from journalists, it is only sensible for journalists to receive a portion of the profits to further expand the life of journalism.

As without the content creator (journalists), there will be no news to distribute.


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Now there are other ways to fund journalism, including crowdfunding. However, this only works in certain situations where the society are really willing to spread the act of journalism by donating.


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Now that we have discussed some possible ways to fund journalism in the future in case the traditional newsprint is out of business, is it really true that traditional newspaper will have absolutely zero chance of surviving in the future?

Sure, the sales of newspapers are decreasing, but it is also true that it does not happen simultaneously around the world.

For instance, in Indonesia, where the number of people living in rural villages takes up to 46% of the country’s population, the presence of traditional newspapers is more significant than ever. With little to no internet access at all, the quantity of traditional print medias is far from declining.


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Personally, I also find that not everything is better online. Sure, it is more convenient to get the quickest breaking news online. But personally speaking, if I’m trying to read in-depth articles, editorial or opinion piece, reading it off traditional newsprint is far more convenient. As there is less distraction, and clutter, unlike off a website, that might have popup ads or some sort.

If we look at it this way, perhaps, just perhaps, the future of journalism is not as gloomy as it seems..